Sunday, January 2, 2011

X-RAY PIN UP CALENDAR

As strange as this may be.... it's actually a great anatomy teaching tool! More images - hereEIZO medical imaging high precision displays for the examination and diagnosis of radiographs. Whereas craftsmen are showered with pin-up-calendars at the end of every year, this kind of present is less popular among medics. EIZO breaks this taboo. This pin-up calendar shows absolutely every detail.

Advertising Agency: Butter, Berlin/Duesseldorf, Germany
Creative Director: Matthias Eickmeyer
Art Director: Nadine Schlichte
Illustrator/CGI: Carsten Mainz
Copywriter: Reinhard Henke

The Print Ad titled July was done by Butter. advertising agency for for Eizo in Germany. It was released in the May 2010. Business sector is Business equipment & services.

3 comments:

mark kennedy said...

Those are so cool...I'm going to sit down right now and draw from those.

Brandon said...

love it! thanks for sharing these.

Semi-Imperfect Role Model for Superheroes and Other Super Things ("Have no fear, imagination is here!") said...

Oh my GOD! --also a great tool against smoking, look at that poor woman's LUNGS! : (